No mystery

Freeze-dried treats with nothing to hide

In a market full of labels you can't read, we did something radical: we put the ingredients on the FRONT of the pack. Freeze-dried cat treats and dog-friendly bites with real meat first — all the good of a raw diet, with the practicality of kibble.

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Freeze-dried cat & dog treats

Raw nutrition, zero complications

We use cold freeze-drying — the same gentle process used for astronaut food — to preserve up to 95% of the nutrients, the aroma and the authentic flavor of real meat and fish. No high heat. No artificial preservatives. No shortcuts.

  • Never less than 97% animal protein in every recipe — and 100% in our single-ingredient line.
  • Formats they can't resist: lickable Yummy Pops, crunchy Waffles and pure Single-Ingredient bites.
  • No chemistry. No fillers. No mystery.
Get your lollipop

Olive-pit cat litter

Born of a loop, not of a mine

Clay litter is strip-mined from deposits that took millions of years to form — and it never biodegrades. We flipped the model: we take the olive pits the Mediterranean already produces every year and turn them into a natural clumping cat litter that returns to the soil. Not greenwashing — green design.

  • Fast, compact clumps — absorbs up to 3× its weight.
  • Activated carbon neutralizes odor naturally. No perfumes, ever.
  • Low dust, 100% natural, gentle on kittens and seniors alike.
Switch your litter today

Natural innovation

Nature already had the answer

Real innovation isn't adding more unpronounceable chemicals so a formula looks advanced. It's using technology to return to the essentials: freeze-dried nutrition that respects their biology, and a cat litter that gives back to nature as gently as nature gives to us.

Circular economy in the litter box

Why destroy ecosystems mining clay when the Mediterranean already gives us the perfect substrate? Every year the olive harvest leaves behind tons of pits — dense, absorbent, naturally rich in structure. We give them a second life as a high-performance clumping litter. The loop closes: from the olive grove, to your home, back to the soil.

A biodegradable litter that clumps in seconds and neutralizes ammonia with activated carbon — while respecting their sensitive airways.

Source
Mediterranean olive pit
Mining
None
Absorption
Up to 3× its weight
Odor
Activated charcoal, no perfume
Try this litter

How to use it

Four ways to give it

Our freeze-dried range is versatile by nature, needs no refrigeration, and is designed for everyday convenience.

  1. 01

    Quick daily treat

    Single-Ingredient

    Pre-cut into perfect bites, ready straight from the bag — and small enough to reward again and again as high-protein training treats for dogs and cats.

  2. 02

    As a topper

    Single-Ingredient

    Sprinkle over their main food (kibble or wet) for a pure serving of additive-free animal protein.

  3. 03

    Play & bonding

    Yummy Pops

    Hold the stick, swing it, let your cat chase and catch it. Turns a treat into a meaningful experience.

  4. 04

    Breakable treat

    Waffles

    Delicious, crunchy, and easy to break with your fingers for smaller portions.

  • No grains or sugars
  • No refrigeration
  • 97% animal protein minimum

Want to know how we use technology and nature to get there?

Discover our Natural Innovation